Ahrefs

All-in-one marketing intelligence platform

Freemium

Description

Ahrefs provides a comprehensive suite of tools designed to enhance digital marketing strategies using actionable data. It empowers users to study competitor websites, understand customer search behavior, monitor search engine rankings, and audit their own websites for optimization opportunities. The platform leverages extensive web crawling data gathered over more than a decade to offer deep insights into website performance, backlink profiles, and content effectiveness.

Beyond core SEO functionalities like site exploration, keyword research, and rank tracking, Ahrefs incorporates features for content marketing, including tracking web mentions and finding link prospects. It also offers AI-driven tools like the AI Content Helper to assist in improving content quality and relevance. With reporting tools like dashboards and a report builder, users can track performance, monitor multiple projects, and showcase the impact of their marketing efforts, all supported by robust data and analytics.

Key Features

Site Explorer: Study competitors' websites, analyze traffic, backlinks, and keywords.
Keywords Explorer: Discover what customers are searching for, analyze keyword difficulty, and find content ideas.
Site Audit: Audit and optimize your website for technical SEO issues and performance improvements.
Rank Tracker: Monitor your website's rankings in search engines across different locations and devices.
Content Explorer: Track web mentions, find link prospects, and analyze top-performing content.
AI Content Helper: Improve your content's quality, relevance, and SEO potential using AI suggestions.
Web Explorer: Search across a vast index of web pages and links.
Brand Radar: Track your brand's visibility and mentions within Large Language Models (LLMs).
Web Analytics: Gain insights into your website's traffic patterns and user behavior.
Report Builder: Create custom reports to measure marketing impact and showcase value.

Use Cases

Competitor analysis
Keyword research and discovery
Technical SEO auditing
Website performance optimization
Search engine rank tracking
Backlink analysis and building
Content strategy development
Content ideation and optimization
AI-powered content improvement
Brand monitoring
Marketing reporting

Frequently Asked Questions

Do you offer discounts or free trials?

We never run discounts. However, website owners can sign up for Ahrefs Webmaster Tools to get free limited access to Site Explorer & Site Audit.

What payment methods do you offer?

We accept Visa, Mastercard, American Express and UnionPay. For Enterprise plans, we also support wire transfers on request.

Are there any contracts or setup fees?

There are no contracts or setup fees. You can switch your plan or cancel your Ahrefs subscription at any time.

Can I purchase only one tool?

No, we don’t offer tools separately. Ahrefs plans include access to all our tools.

How can I cancel my plan?

You can cancel your plan anytime from your Account Settings. When you cancel, you’ll still be able to use your plan until the end of your subscription period. After your paid subscription ends, you’ll be switched to a free Ahrefs Webmaster Tools plan.