CPV Lab

Track, Test and Optimize ALL your Marketing with ONE tool.

Free Trial

Description

CPV Lab is a comprehensive performance marketing tracker designed to help marketers, agencies, and affiliates manage, track, and optimize all their marketing campaigns in one place. Available in both self-hosted (CPV Lab Pro) and cloud-hosted (CPV One) versions, the platform offers multi-channel conversion tracking, detailed analytics, and rich integrations with major ad networks and affiliate systems.

With unlimited campaign capacity, advanced split and multivariate testing, fraud detection, and cookieless tracking, users can streamline campaign management and enhance marketing strategies. CPV Lab’s robust API allows for seamless automation and integration with AI workflows, making it an ideal choice for data-driven performance marketers.

Key Features

Unlimited Everything: No limits on campaigns, events, traffic sources, or landing pages
Advanced API Integrations: Connect directly to Facebook, Google Ads, TikTok, Microsoft Ads, Make.com, and n8n
Detailed Analytics and Reporting: In-depth stats and customizable reports with 30+ data points
Split and Multivariate Testing: Easily A/B test and multivariate test landing pages, offers, and sources
Fraud Detection: Identifies and filters bot and fraudulent traffic
Cookieless Tracking: Accurate tracking using S2S postback for environments with cookie restrictions
Predefined Integrations: Out-of-the-box compatibility with all major traffic sources and affiliate networks
Mobile Tracking: Enterprise-level device and browser detection with regular updates
Multi-user Access: Supports multiple users for collaborative marketing teams
Custom Reporting Pipelines: Export data reliably to custom reporting stacks and automation tools

Use Cases

Centralizing multi-channel marketing campaign data
Affiliate marketing conversion tracking
Ad agency performance management
Attribution of conversions across traffic sources
A/B and multivariate testing for landing pages and offers
Automating campaign data workflows to third-party AI and analytics tools
Detecting and filtering fraudulent or bot traffic
Managing complex marketing funnels

Frequently Asked Questions

What is CPV Lab?

CPV Lab is a self-hosted, web-based ad tracking platform designed to help users track and optimize marketing campaigns from virtually any traffic source in one central place.

Can I track all types of traffic sources with CPV Lab?

Yes, CPV Lab supports tracking for paid and organic traffic from sources including Google Ads, Facebook Ads, TikTok, Microsoft Ads, email marketing, media buys, mobile ads, social ads, and many others.

Does CPV Lab offer a free trial?

Yes, CPV Lab provides a 14-day free trial that allows users to test all features before making a commitment.

What integrations are available with CPV Lab?

CPV Lab offers API integrations with Facebook, Google Ads, TikTok, Microsoft Ads, Make.com, n8n, and supports automated workflows with many affiliate networks and major traffic sources.

Is there a lifetime payment option?

Yes, CPV Lab offers a one-time payment lifetime plan that includes updates up to the current major version, allowing unlimited use without recurring fees.