Goldcast

B2B Video Content Platform to Create Engaging Video at Scale

Contact for Pricing

Description

Goldcast provides a comprehensive platform designed for B2B marketing teams to manage their video content strategy effectively. It enables the creation, repurposing, and distribution of video content throughout the entire buyer journey, aiming to enhance audience attention, strengthen brand authority, and increase pipeline generation. The platform integrates various tools to support different stages of video marketing, from initial production to final analysis.

Users can host engaging digital events, such as webinars, virtual conferences, and field events, leveraging features designed to maximize audience interaction. Additionally, Goldcast includes a recording studio for producing high-quality video content like podcasts or customer testimonials. A key component is the AI-powered Content Lab, which automates the transformation of long-form video recordings into shorter formats like social media clips, blog posts, and other shareable assets. The platform also allows businesses to create branded on-demand video hubs and track detailed engagement analytics, integrating with major CRM and marketing automation systems to measure impact and inform sales strategies.

Key Features

AI-Powered Content Repurposing (Content Lab): Transform long-form video into clips, blogs, and social posts.
Integrated Recording Studio: Create high-quality, locally recorded podcasts and testimonials.
Digital Event Hosting: Manage engaging webinars, virtual events, and field events with features like registration and engagement tools.
Branded Video Hubs: Host on-demand video content libraries to track engagement.
Comprehensive Analytics: Measure content performance, audience engagement, and ROI.
Extensive Integrations: Connect seamlessly with CRM and marketing automation tools (Salesforce, HubSpot, Marketo, Eloqua, Pardot etc.).
AI Search: Find specific moments and topics within your video library.
Event Management Suite: Includes registration page builder, engagement tools, branding options, rooms, and booths.
Translation and Captioning: Supports multilingual content delivery.