Persado

The #1 Generative AI Text Content Generation Solution

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Description

Persado is a generative AI marketing platform specializing in the creation of compliant, high-performing content for financial institutions and other regulated industries. Leveraging multi-agent AI, Persado delivers language models engineered for both performance and risk mitigation, helping organizations generate marketing materials that align with brand voice and industry requirements.

The platform streamlines compliance reviews, shortens campaign cycles, and enables dynamic personalization at scale, allowing businesses to deliver tailored customer communications quickly and securely. With bank-grade security and transparent, auditable AI workflows, Persado supports enterprises in optimizing customer engagement and conversion rates while minimizing regulatory risk.

Key Features

Analyze & Resolve: Instantly assess compliance and performance risk in marketing content
Generate: Rapid creation of high-performing, brand-aligned marketing language
Dynamically Personalize: Scale personalized content across customer journeys
Multi-Agentic Workflows: Always-on AI agents for performance, brand, and compliance
Domain-Specific Models: Custom language models tailored for banking and regulated industries
Bank-Grade Security: Industry-standard protection without training on personal data
Compliance Risk Analysis: Automated review using extensive legal and regulatory databases
Patented AI Experimentation: Machine learning-driven experimentation for continuous improvement
Transparent and Auditable: Detailed audit trails and explainable AI decisions
Bias-Free and Copyright Safe: Ensures no bias and free from copyright issues in outputs

Use Cases

Creating compliant marketing content for financial services
Automating compliance reviews for marketing materials
Personalizing CRM campaigns with AI-generated language
Optimizing customer communications for engagement
Reducing time to market for marketing campaigns
Improving conversion rates in regulated industries

Frequently Asked Questions

What industries use Persado?

Persado is widely used in financial services, as well as retail, ecommerce, telecommunications, and travel & hospitality.

How does Persado help with compliance in marketing content?

Persado employs advanced AI agents and maintains a large database of non-compliant expressions to analyze marketing content for compliance risks, instantly generating compliant alternatives and reducing compliance rejection rates.

What security standards does Persado meet?

Persado provides bank-grade security and is audited to enterprise standards, including ISO 27001 and SOC II type 2.