Qualifyed

The first media buying platform built for sales.

Paid

Description

Qualifyed offers a media buying platform specifically engineered to enhance sales outcomes. Utilizing machine learning, the system analyzes sales data to identify patterns and predict which individuals are most likely to convert into customers. This allows businesses to move beyond targeting based on broad demographics or past behavior and focus ad spend on prospects with a demonstrated high probability of closing.

By ingesting customer data, Qualifyed scores leads and builds predictive models of ideal customers. These models then inform and optimize advertising campaigns across various digital channels, including Search, Social, Display, and Video. The platform aims to significantly reduce customer acquisition costs and improve conversion rates by proactively reaching the right audience before they actively search, thereby increasing overall sales efficiency.

Key Features

AI Predictive Audiences: Proactively target audiences with the highest probability of converting into customers.
AI Predictive Lead Scoring: Ingests data to validate and score leads based on sales probability.
Machine-Learning Modeling: Creates models of targetable people with high conversion potential (90%+).
Cross-Channel Ad Optimization: Informs and optimizes advertising for sales across Search, Social, Display, and Video.
Automated Media Execution: Plans, buys, and executes media campaigns automatically to reach ideal customers.
CRM Integration: Connects with Hubspot and Salesforce (available in higher tiers).
Data Enrichment: Utilizes TransUnion Demographic Data and Acxiom Shopping Intent data (available in Pro tier).