Soho.com.au

AI-powered real estate platform to find & research your dream home in Australia

Freemium

Description

Soho.com.au is an Australian real estate technology platform designed to simplify the property search process for buyers and renters. It employs an AI engine called PropertyMatch™ that learns user preferences through interaction to deliver personalized property recommendations and real-time alerts from a database of over 400,000 listings for sale and rent across Australia. The platform aims to reduce the effort involved in traditional property searching by automating the matching process.

Beyond property matching, Soho.com.au offers AI-powered tools for market research, allowing users to query recent sales data and statistics. It also provides resources for real estate agents, including tools for creating AI-generated property videos from photo galleries and hosting virtual property inspections or auctions via its Livecast feature. The platform includes a mobile app for reviewing matches and receiving alerts on the go, alongside market news and insights through its blog.

Key Features

PropertyMatch™ AI Engine: Delivers personalized property recommendations based on user preferences and interactions.
AI-Powered Market Research: Allows querying recent sales data and property statistics using natural language prompts.
Automated Property Alerts: Notifies users of new properties matching their criteria.
Extensive Listing Database: Access to over 400,000+ properties for sale and rent across Australia.
Mobile App Integration: Enables users to swipe through matches, manage shortlists, and receive alerts.
AI Real Estate Video Creation: Transforms property photos into marketing videos for agents (paid service).
Livecast Virtual Inspections: Facilitates pre-recorded or live-streamed property viewings and auctions for agents.
Agent Comparison Tool: Helps users find and compare real estate agents for selling or leasing.

Use Cases

Finding personalized properties to buy or rent in Australia.
Automating the home search process with AI matches and alerts.
Researching Australian property market trends, sales data, and statistics.
Connecting with real estate agents for buying, selling, or leasing.
Assisting real estate agents with marketing video creation.
Enabling agents to conduct virtual property inspections and auctions.

Frequently Asked Questions

Is Soho.com.au free?

Yes, Soho.com.au is free to use for property seekers (buyers and renters) to browse, search, and receive matches. It is also free-to-list for real estate agents, although some agent-specific tools like AI video creation may have associated costs.

Who uses Soho.com.au?

Soho.com.au is used by home buyers, renters, property investors, and sellers in Australia. Real estate agents also use the platform to list properties and access tools like AI video creation and virtual inspections.

How does Soho.com.au personalize property recommendations?

It uses its PropertyMatch™ AI engine, which learns from each user's specified criteria (like location, budget, property type) and their interactions (like shortlisting or dismissing properties) to provide increasingly relevant matches.

What kind of properties can I find on Soho.com.au?

You can find a wide range of properties, including houses, apartments, units, and land for sale or rent across Australia, sourced from its database of over 400,000 listings.

What tools does Soho.com.au offer for real estate agents?

Soho.com.au offers agents free property listings, AI-powered tools to create real estate videos from photos (paid), the Livecast feature for virtual inspections and auctions, and tools to connect with potential clients or compare agents.