SwayID

The All-In-One Creator Marketing Compliance Solution for Brands & Agencies

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Description

SwayID offers a comprehensive solution designed to tackle the increasing complexities and risks associated with influencer and User-Generated Content (UGC) marketing compliance. As regulatory actions and potential fines for non-compliant content rise, the platform provides tools to help brands and agencies stay ahead. It focuses on automating critical compliance processes to protect businesses from costly legal issues and reputational damage stemming from deceptive advertising practices.

The platform utilizes a combination of human oversight and artificial intelligence to streamline compliance workflows. It facilitates standardized creator onboarding, delivers automated training on compliance rules, and employs AI to scan content for potential violations before publication. Furthermore, SwayID automates the collection and documentation of essential compliance evidence, ensuring campaigns are audit-ready and providing a layer of legal protection against regulatory scrutiny and lawsuits.

Key Features

AI-Powered Content Reviews: Scans influencer & UGC content for compliance risks before it goes live.
Automated Creator Onboarding: Enforces standardized policies from Day 1 via a centralized dashboard.
Automated Creator Training: Delivers bite-sized compliance training automatically.
Automated Evidence Collection: Logs policy signatures and content checks for legal protection and audits.
Dedicated Specialist Support: Provides access to experts for navigating regulations (available on certain plans).
Audit-Ready Documentation: Keeps records organized for FTC investigations or lawsuits.
Litigation Support Package: Offers varying levels of support in case of legal issues (details vary by plan).