WANNA

Digital Transformation Expert for Fashion Brands

Contact for Pricing

Description

WANNA is a technology company specializing in the implementation of advanced 3D and Augmented Reality (AR) solutions tailored for the fashion industry. It assists brands in their digital transformation journey by integrating these immersive technologies across the entire fashion value chain. The core offerings focus on enhancing online retail experiences, enabling customers to virtually try on products such as footwear, apparel, and accessories, and explore items in detail through interactive 3D viewers. This approach aims to bridge the gap between online and in-store shopping, thereby increasing customer engagement and confidence.

Beyond e-commerce, WANNA's solutions support various business aspects including digital marketing, where 3D assets can be used for creating engaging advertising content and social media campaigns. The technology also contributes to innovation in product development by allowing for faster design iterations and reducing the need for physical samples, which aligns with sustainable practices. By providing tools for realistic product visualization and interaction, WANNA helps fashion brands improve conversion rates, decrease product returns, and ultimately achieve better business results in a competitive digital landscape.

Key Features

Virtual Try-On for Fashion: Enables customers to virtually try on footwear, bags, jewellery, watches, scarves, and clothes.
Interactive 3D Viewer: Allows detailed exploration of products like bags, jewellery, and scarves in 3D.
AR Experiences for Products: Showcases various fashion items in Augmented Reality to enhance customer interaction.
Markerless AR Technology: Delivers realistic try-on experiences, such as for watches, without requiring physical markers.
High-Realism Material & Fit Rendering: Proprietary technology ensures true-to-life depiction of materials, light reflections (e.g., diamonds, gems), and product fit.
Web-Integrated AR Links: Facilitates easy deployment of AR try-on experiences in marketing campaigns and social media platforms.
3D Model to 2D/Video Conversion: Generates photo and video content from 3D models for e-commerce listings and marketing materials.
Animated 3D Elements: Enhances realism and user experience, for example, with animated clock hands for virtual watch try-ons.

Use Cases

Enhancing online retail experiences for footwear, bags, jewellery, watches, scarves, and apparel.
Creating immersive digital marketing campaigns and 3D advertisements.
Improving e-commerce sales through in-store virtual try-on mirrors and boosting online purchase confidence.
Streamlining product development processes for faster iterations, reduced costs, and quicker time-to-market.
Promoting sustainability in fashion by reducing the need for physical samples and minimizing product returns.
Optimizing creative operations by converting 3D models to 2D/video assets and enabling experimentation with new designs.
Increasing customer engagement and conversion rates for online fashion products.
Reducing product return rates by providing better-informed purchasing decisions.