WordStream

Instantly Audit Your Google Ads & Improve Performance

Freemium

Description

WordStream provides businesses with valuable tools to enhance their online marketing efforts. Its flagship offering, the Free Google Ads Performance Grader, delivers an instant audit of Google Ads accounts, identifying areas for improvement such as wasted spend, Quality Score, click-through rates, and adherence to best practices. Users receive a detailed report card with actionable tips to optimize their campaigns and reduce unnecessary costs.

Beyond the free graders for Google and Facebook Ads, WordStream also offers a Free Keyword Tool for PPC and SEO research and a Website Grader for competitive analysis. These resources are complemented by comprehensive marketing solutions offered through LocaliQ, designed to help businesses, agencies, and multi-location companies find, convert, and retain customers using technology-backed strategies and expert support.

Key Features

Free Google Ads Performance Grader: Instant audit of Google Ads accounts with scores in nine key areas (wasted spend, Quality Score, CTR, impression share, best practices, account activity, long-tail keywords, mobile optimization).
Free Facebook Ads Performance Grader: Analyzes Facebook Ads performance to improve reach, results, and ROI.
Free Keyword Tool: Discovers relevant keywords for PPC and SEO with volume and CPC data based on industry and location.
Free Website Grader: Compares website performance against competitors.
LocaliQ Marketing Solutions: Offers SEO, social media marketing, search ads, display ads, video ads, social ads, listings management.
AI-Powered Lead Management: Customer Center powered by Dash provides reporting, insights, tracking, and lead engagement solutions.
Cross-Channel Ad Optimization: XMO technology adjusts ad spend between social channels based on real-time performance.