
Wavo
Discover and Convert High Value Ecommerce Merchants

Description
Wavo provides a unique approach to e-commerce lead generation by identifying merchants based on their brand's digital footprint rather than relying solely on professional social media profiles. This method allows sales teams to uncover successful online stores whose owners may not maintain extensive professional network profiles, thus tapping into a previously hidden segment of the market. The platform analyzes signals like store performance, marketing expenditure, and growth indicators to surface qualified prospects who are ready to buy but are invisible to conventional B2B databases.
By focusing on these digital signals, Wavo aims to give its users a competitive edge, allowing them to connect with high-value merchants before competitors saturate them with outreach. The platform validates key data points such as revenue bands, growth trends, and decision-maker information to ensure the quality of leads. It also includes tools for effective engagement, featuring AI-driven personalization and optimized delivery mechanisms, all integrated within a unified system designed to drive predictable sales pipeline growth for software companies, agencies, and 3PLs targeting the e-commerce sector.
Key Features
- Merchant Discovery via Digital Footprint: Identifies prospects based on store performance, marketing spend, and growth signals.
- Access to Untapped Merchants: Provides data on 735K+ qualified merchants not typically found in traditional B2B databases.
- Data Validation: Verifies revenue bands, growth trajectory, and decision-maker details.
- Unified Engagement Platform: Centralized system for reaching prospects.
- AI Personalization: Enhances outreach messages using AI.
- Optimized Delivery: Improves email deliverability for outreach campaigns.
- Advanced Email Automation: Automates email sequences for scaled outreach (Professional plan).
- Performance Analytics: Tracks campaign and pipeline performance (Professional plan).
- API Access: Allows integration with other systems (Professional plan).
- Integration Capabilities: Connects with existing sales and marketing tools.
Use Cases
- Finding qualified e-commerce leads missed by traditional databases.
- Building a predictable sales pipeline for e-commerce focused B2B services.
- Improving sales outreach effectiveness with AI personalization.
- Targeting specific e-commerce merchant segments based on performance data.
- Reducing competition by engaging unsaturated prospects.
- Enhancing lead quality through data validation.
Frequently Asked Questions
What sets Wavo's merchant contact data apart from other B2B databases?
Unlike traditional databases relying on LinkedIn and professional networks, Wavo identifies merchants via their digital footprint and performance signals, uncovering over 735,000 qualified merchants missed by other sources.
How does Wavo maintain data quality and customer results?
Wavo deliberately limits its customer base to 96 users to prevent merchants from being overwhelmed with outreach, which helps maintain high data quality and enables customers to achieve better response rates.
Is there a minimum commitment for using Wavo?
The Professional plan is billed annually after a 60-day pilot phase. This structure supports consistent database access, stable deliverability, and long-term pipeline growth while protecting data quality.
What kind of support is included with the Professional plan?
The Professional plan includes priority support with 12-hour response times and a dedicated success manager who assists with campaign optimization, provides templates, ensures consistent performance, and helps maintain high deliverability rates.
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